Sector: Retail
Altromercato is the main Italian retailer specializing in ethnic food, clothing and cosmetics products, with a turnover of around €50 million developed over a network of franchised stores.
Deliverable: BUSINESS MODEL
Contents: Trend analysis, competitive scenario, retail-mix and business model assessment, economic and financial analysis, quantitative brand equity on the customer base, identification of drivers for growth, definition of a new business model.